Cupcake is a custom serif typeface inspired by Professor Reff, whose teaching style blends structure with warmth. The bold strokes reflect her strength and clarity, while rounded ball terminals—drawn from her company logo—convey her approachable and caring nature. Traditional serif elements speak to her precision and professionalism, while condensed kerning symbolizes the close, meaningful connections she fosters. The name Cupcake captures her balance of confidence and compassion.